Friday, January 31, 2014

The Kettle Box: The New Symbol of Britain


You might not have heard of 'kettle boxes' before. They sound innocuous enough; maybe, with the right kind of marketing, even a bit fashionable. Whole meals you can prepare with nothing more than a handy electric kettle.

What might you find in a kettle box? Dried soup. Instant mash. Porridge you make just by adding water. And of course that student staple, Pot Noodles.

No kettle? For you, there are 'cold boxes'. It may be harder to sell these as a culinary fashion item. They're for people who need to prepare food without heating or hot water. In comparison, the kettle boxes are positively upmarket.

This is Britain today. Staff at the Trussell Trust, which coordinates a network of food banks, have come up with the idea of kettle boxes and cold boxes because they're seeing people who cannot afford to heat their food, or simply don't have what's required to do so. Morecambe Bay food bank is giving out a couple of each of these every week to its clients.

When government apologists tell you their welfare reforms are working, they don't tell you about the people surviving on kettle boxes. They know most people won't ask.

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